I co-lead the design and execution of Advenir Living’s annual two-day company conference, overseeing everything from branding and theming to event production and logistics. This includes high-impact evenings like the Impact Awards Dinner. I also managed conference communications—transforming lengthy instructional emails into clear, engaging infographics, for example—resulting in a seamless experience and consistently rave reviews.
The Dream Team:
Joe Mendez, Chief Marketing Officer
Jose Pirez, Director of Digital Art and Content
Marzena Tutak, Senior Graphic Designer
Molly Ericksen, National Leasing Manager
Emily Jones, Regional Marketing Manager
Karen Steinberg, Senior Director of Revenue
David Coteron, Senior Revenue Analyst
Jose Pirez, Director of Digital Art and Content
Marzena Tutak, Senior Graphic Designer
Molly Ericksen, National Leasing Manager
Emily Jones, Regional Marketing Manager
Karen Steinberg, Senior Director of Revenue
David Coteron, Senior Revenue Analyst
Theming
In 2024, we chose the Paris Olympics as the conference theme. My goal was to create a minimalist, elegant design with a touch of European flair. The conference focused on our business's "Five Fundamentals," which naturally aligned with the five colors of our brand and the iconic Olympic rings.
Teaser video created by Jose Pirez
Various invitations & team communications
Informational intranet site
Photography
